Google PageSpeed Insights optimization
Address mobile and desktop performance recommendations, including image delivery, render-blocking resources and unnecessary JavaScript.
◖»WordPress Performance & ConversionLess waiting.
Less waiting.
More next steps.
Google PageSpeed Insights and GTmetrix optimization for your WordPress website—alongside mobile usability and conversion improvements. Make the journey from page load to enquiry, booking or checkout easier.
Free initial review · Focused improvements from $497
THE COMPLETE CUSTOMER JOURNEY
PERFORMANCE + PURPOSEA faster page.
A faster page.
A clearer path.
Look beyond the score.
LoadRemove delays
ExploreReduce friction
ActMake it clear
Google PageSpeed Insights · GTmetrix · Core Web Vitals
7+Years of WordPress experience
FreeInitial website review
From $497Focused improvement work
Before + afterDocumented checks and changes
◖»Improve What MattersYour website loads.
Your website loads.
What happens next?
A faster site still needs a clear message, usable pages and a working enquiry journey.
GTmetrix optimization
Use GTmetrix reports and waterfall analysis to identify slow requests, heavy assets and loading bottlenecks, then verify the agreed changes.
Core Web Vitals improvements
Improve loading, responsiveness and visual stability by addressing the underlying WordPress templates, assets and scripts.
Speed & loading
Heavy images, render-blocking resources, caching, plugin overhead and the parts of your site that keep visitors waiting.
Mobile usability
Awkward spacing, overflowing layouts, hard-to-use navigation and important content that gets lost on a smaller screen.
Calls to action
Make the next step easier to find, understand and take—whether it is an enquiry, a booking or a purchase.
Forms & enquiry flow
Check field requirements, validation, success messages and delivery so a visitor can complete the journey.
Booking & checkout
Review the agreed steps between interest and completion, including the handoff to connected tools.
Measurement & reporting
Check agreed tracking events and document the work, test conditions and remaining limitations.
◖»Start With the BottleneckFind the friction.
Find the friction.
Prioritise the fix.
We review the pages and journeys that matter to your business, then agree a focused set of improvements. No need to turn every performance problem into a full redesign.
Tell me about your websiteWhat do visitors experience?
Loading, mobile layouts, navigation, forms and the next step.
What is causing the problem?
Templates, assets, plugins, scripts and hosting dependencies.
What should we change first?
A prioritised scope based on impact, effort and technical constraints.
◖»A Focused Improvement ProcessReview. Improve.
Review. Improve.
Check the difference.
Review & baseline
Agree the priority pages and customer journey. Capture Google PageSpeed Insights and GTmetrix baselines, recording the relevant device, location and test settings.
Define the scope
Prioritise the issues, identify dependencies and agree the price, responsibilities and acceptance checks.
Implement & test
Make the agreed changes with an appropriate backup or staging approach. Check functionality alongside performance.
Report & hand over
Re-test with Google PageSpeed Insights and GTmetrix under comparable conditions. Share before-and-after reports, the changes made and remaining limitations.
◖»Scope & InvestmentFocused work.
Focused work.
Defined before we begin.
Start with a free review. Implementation is quoted around the website, its complexity and the journeys being improved.
Understand your concerns and identify a sensible starting point.
- Website & goals discussion
- Priority issues to explore
- No obligation to proceed
A defined set of performance and conversion improvements.
- Agreed pages & customer journey
- PageSpeed & GTmetrix optimization
- Before-and-after performance reports
For more templates, complex plugins or wider customer journeys.
- Scope based on complexity
- Dependencies identified upfront
- Prioritised implementation plan
◖»Evidence You Can InspectUseful improvements.
Useful improvements.
Not just a score.
You receive a record of the agreed checks and changes. Results are assessed in context, including the hosting, third-party tools and real-world conditions that affect the experience.
Request your free review◖»Before We StartBetter performance.
Better performance.
Clear expectations.
Is this a complete website redesign?
No. This service improves agreed issues on your existing WordPress site. New designs, additional templates or a complete rebuild receive a separate proposal.
Do you optimize for Google PageSpeed Insights and GTmetrix?
Yes. Both are part of the performance service. I use their reports to prioritise relevant issues, implement the agreed WordPress optimizations and compare results after the work. The scope can include images, caching, CSS and JavaScript delivery, fonts, plugins and third-party requests.
Can you work on Elementor and WooCommerce sites?
Yes. The scope is agreed around your templates, plugins and important journeys. Checkout, forms and integrations are checked so performance work does not ignore essential functionality.
Will I need to change hosting or remove plugins?
Not automatically. If hosting or a plugin is a material constraint, I explain the options and trade-offs before a change is agreed. Third-party costs and migrations are scoped separately.
How are improvements measured?
We agree relevant pages and checks, record the starting point and compare after implementation under comparable conditions. Real-user field data may take time to reflect changes.
What happens after the work is finished?
You receive the agreed report and handover. Ongoing maintenance and improvement work can be covered separately through a WordPress care plan.
◖»Make the Next Visit EasierWhat should your website